Tech Smart
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Websites for SBA members 2/4/2013 The Small Business Association (SBA) will be embarking on a pilot project where approximately 50 of its members will benefit from free websites. Word of this comes from Lynette Holder, Chief Executive Officer of the SBA, who has extended her appreciation to the Central Bank of Barbados, for administrating the project dubbed “Tech Smart.” She told the Barbados Advocate that based on the SBA’s strategic plan, they would like that by 2015 all members who do not currently have websites, be facilitated with them to promote their various product offerings and services across the World Wide Web. “The SBA has been doing various research projects in the last four years, and the most recent one indicated that approximately 33 per cent of our members currently have websites. That is an indication that there is a 67 per cent deficit and it is our intention to therefore be able to fill that gap, and over the next few years move to the point where all of our members do have a functioning website.” Holder revealed that the 50 participants will receive a website of approximately five pages. In addition, they will be invited to participate in the appropriate training in web content management, as well as marketing, which will educate them on the daily and monthly management of the websites. According to the CEO, the SBA hopes that the second phase of project will be able to assist members to trade on their websites. “The second part of this project for us is to lobby further and see the kind of e-commerce infrastructure we can put in place, which will allow these members not only to have a presence on the website, but also be able to trade their goods and service via the Internet.” “We want as we go through this period to really assist our members in embracing the use of technology, and using technology on a day-to- day basic to enhance their business efficiencies, becoming a lot more competitive,” Holder expressed. (TL) |
